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Every New Hire Should Get a Welcome Letter

 Resources To Download:
Welcome Letter Template

 

Hiring someone new is a big deal—both for your business and the person joining it. But let’s be real: between juggling interviews, payroll, and operations, it’s easy to skip the “nice-to-haves” like a welcome letter.

We’re here to tell you—it’s not just a nice touch. It’s a simple, powerful tool that helps set the tone for the employee’s entire experience with your business.

Here’s why you should be using welcome letters, when to send them, and exactly how to do it (with a ready-to-go template to make your life easier).


What Is a Welcome Letter, Anyway?

A welcome letter is a short, friendly message sent to a new hire before they start their first day. It gives them the essential details:

  • Start date and time

  • Who they report to

  • Where to show up (or how to log in)

  • Dress code

  • What to bring

  • And most importantly—it helps them feel like they already belong

It’s not a legal document. It’s not a job offer. It’s just a simple way to show you’re organized, thoughtful, and ready for them.


Why It Matters (Especially for Small Teams)

Imagine this:
You hire someone great. On day one, they’re unsure where to go, who they’re meeting, or what’s expected. They feel awkward and unprepared.

Now imagine the opposite:
They walk in already knowing your name, what to wear, and what the plan is. They feel seen and supported.

That’s the difference a welcome letter makes. It builds trust before they even set foot (or virtual foot) in your business.

For small businesses where every team member counts, those early days matter. A little preparation shows you value their time—and sets the tone for a culture of clear communication.


When to Send a Welcome Letter

Right after they accept the offer—ideally within 24 to 48 hours.

This helps bridge the gap between offer and start date and keeps momentum going. If they’re starting in a week or two, you can send a quick follow-up reminder closer to their start date, too.


What to Include (Real-World Friendly)

You don’t need corporate jargon. Just the basics, delivered in a warm, human tone.

Here’s what to include:

  • A personal welcome (“We’re excited to have you on board.”)

  • Their job title and start date

  • The name of their manager or team lead

  • Where and when to show up—or login instructions for remote workers

  • What to wear

  • Any equipment they’ll receive or need to bring

  • Who to contact if they have questions

If they’re remote, include info about how you’ll send equipment and a link to their onboarding call.


Example: Small Biz Scenario

Let’s say you own a landscaping company and just hired Sarah, a new office administrator. Here’s what your welcome letter might include:

  • “We’re so excited to have you join us as our new Admin!”

  • “Your first day is Monday, May 6 at 9 AM. Come to our 123 Main Street office.”

  • “You’ll meet with Mike, our Operations Manager, who will help you get set up.”

  • “Dress is casual—jeans and a clean top are perfect.”

  • “Bring a piece of ID for payroll setup.”

  • “If you have questions, call or text me at 555-123-4567.”

Simple. Clear. Professional. And best of all—it makes Sarah feel prepared.


How DirectiveHR Helps

We’ve created a fully customizable New Employee Welcome Letter Template so you don’t have to start from scratch.

  • Plug in your company name, job title, start date, and details

  • Choose from in-office or remote onboarding options

  • Send it off and relax—your new hire will be ready and reassured

You can download it right from our HR Academy Templates library. It’s one more way to keep your business looking sharp and organized without adding more to your plate.


Small gestures matter—especially in small businesses. A welcome letter won’t take more than 10 minutes to send, but it can make a world of difference in how your new team member feels walking in on day one.

Start strong. Communicate clearly. And make people feel welcome from the very beginning.

Need help? We’ve got the templates ready to go.